For builders & brokers

Real Estate Lead Generation, paid per prospect.

No agency fee. No ad-spend bill. You pay only for a verified prospect.

ClosKar runs the ads on MZZI’s account, answers every buyer on your WhatsApp in seconds, and verifies budget, location and timeline on a call. If they don’t match, the lead costs you nothing.

42,200+

Leads delivered

9

Clients

10

Cities

₹0

Until a call verifies

Old system vs new

Four ways to buy leads. One puts the risk on us.

Agencies ask for a fee plus your ad spend. Portals sell you numbers. Either way you pay before anyone knows if the buyer is real. Under pay per prospect, that bill does not exist.

See the agency bill, line by line

CPC

Pay per click

You pay for
Every click on your ad
When you pay
The moment someone clicks
Who carries the junk
You
Is the lead yours alone
There is no lead yet, only a visit

Portals · CPL

Pay per lead

You pay for
A name and a number
When you pay
When a form is filled
Who carries the junk
You
Is the lead yours alone
Not guaranteed

Fee + ad spend

Monthly retainer agency

You pay for
A fee every month, plus the ad spend
When you pay
In advance, whatever the results
Who carries the junk
You
Is the lead yours alone
Yes, and you paid for the junk too

Pay per prospect

ClosKar

You pay for
A buyer verified on a call: budget, location and timeline matched
When you pay
Only after that call, from your advance wallet
Who carries the junk
ClosKar: no match, ₹0; a wrong bill is voided
Is the lead yours alone
Always. Never resold, never shared

Why we built ClosKar

We saw the problem up close.

For Property Matrimony we delivered 17,000+ verified leads in twelve months, across four cities. 500+ of them became EOIs: about 3 in every 100. Even good, verified leads mostly don’t turn into buyers, so paying per lead means paying for the other 97.

That is why ClosKar bills only for the prospects who match your project, and nothing for the rest.

Read the Property Matrimony case study
MZZI’s verification team on calls

17,000+

Verified leads

500+

EOIs · 3 in 100

How ClosKar works

No call, no charge.

From recharge to site visit, the engine does the work. A bill exists only on the far side of a verification call.

  1. 01Recharge your wallet

    Pay in advance and set a weekly spend cap. Credits roll over.

  2. 02Ads go live on Meta and Google

    ClosKar runs the campaigns on MZZI’s ad account. Leads start in about a week.

    • Meta Ads
    • Google Ads
  3. 03Rhythm answers in seconds

    On your own WhatsApp, 24×7: brochure, floor plan, price and a site-visit slot, in the buyer’s language. Chatting costs you nothing.

  4. 04A verification call

    Budget, location and timeline are checked by voice. The recording is attached.

  5. 05Matched? Billed. Not matched? ₹0.

    You are charged your band’s rate only when all three match and the buyer is marked Interested. No call, no charge.

  6. 06Wrong lead? Dispute it

    Every bill carries the call recording and a scorecard. Bad leads are voided back to your wallet.

  7. 07Up to the site visit

    Rhythm books the visit and patches the buyer to your team. The visit and the close are yours.

The ledger, live

demo
Statement
  • Kavya Deshmukh

    Skyline Greens

    Interested
    2:14
    ₹1,950
  • Nikhil Bose

    Skyline Greens

    Interested
    5:10
    ₹1,950
  • Rohan Kulkarni

    Skyline Greens

    Voided
    1:42
    ₹1,950₹0
2 billed · 1 voidedTotal ₹3,900

Billed only on Interested · evidence attached to every row

Two leads verified and billed, one disputed and voided at ₹0, the wallet counting down in step. Demo data, real arithmetic.

The rate card

What a verified prospect costs.

One price per verified prospect, set by your project’s ticket size. Same rate card for residential, plots, commercial and retail. Published here, because no one else publishes theirs.

Ticket size Segment Per prospect
  • ₹55 L – ₹1.0 Cr Entry / Budget Homes Entry / Budget Homes ₹1,350
  • ₹1.0 – ₹2.5 Cr Mid-Segment Premium Mid-Segment Premium ₹1,950
  • ₹2.5 – ₹4.5 Cr Upper Mid / Luxury Upper Mid / Luxury ₹2,550
  • ₹4.5 – ₹6.5 Cr High-End Luxury High-End Luxury ₹3,150
  • ₹6.5 – ₹8.5 Cr Ultra Luxury Ultra Luxury ₹5,150
  • ₹8.5 Cr+ Super Premium / Iconic Super Premium / Iconic ₹6,550
  • Start with the Base recharge, from ₹99,999. Credits roll over, and there is no minimum duration.
  • Prices + 18% GST. Your project’s band is fixed at campaign launch.
  • ClosKar platform: ₹14,999/mo per user, free for your first 12 months.
  • Projects below the first band: we set the rate with you when your project goes live.

Results

Real clients. Real numbers.

Leads, period, segment and city, for every client we have worked with. Each row opens the full case study.

ClientCityTypeLeadsPeriodCase study

Who owns what

Our ads, our risk. Your buyer.

Ads on our account

Campaigns run on MZZI’s ad account and pixel, at our risk. You never pay for a click.

Your WhatsApp, your brand

You pair your own business WhatsApp, so buyers talk to your brand. Verified calls ring your team.

Jo lead tera, wo sirf tera

Every prospect you pay for is yours alone. Never resold, never shared.

FAQ

Questions builders and brokers ask.

Do I pay a separate agency fee or ad spend?

No. There is no agency fee and no ad-spend bill. You recharge a wallet in advance, and it is debited only when a prospect is verified on a call. The ClosKar platform lists at ₹14,999/mo per user and is free for your first 12 months.

What counts as a verified prospect?

A buyer who answered Rhythm on WhatsApp, was verified on a call with budget, location and timeline all matching your project, and was marked Interested. Nothing else is billed.

What does a verified prospect cost?

From ₹1,350 to ₹6,550, set by your project’s ticket size, plus 18% GST. The full rate card is on this page.

What’s the minimum to start?

The Base recharge of ₹99,999. There is no minimum duration, and unused credits roll over.

How soon do leads start?

About a week after you recharge and add your project.

What if a billed lead is wrong?

Every billed lead carries its call recording and a scorecard. Raise a dispute; we review it, and a bad lead is voided back to your wallet.

Who owns the ad account and the leads?

The campaigns run on MZZI’s ad account and pixel, at our risk. Buyers reach your own business WhatsApp, and every prospect you pay for is yours alone: never resold, never shared.

Do you work on plots, commercial and retail projects?

Yes. Residential, plots, commercial and retail all use the same rate card, priced by ticket size.

Which cities do you work in?

Delhi, Noida, Greater Noida, Gurugram, Ghaziabad, Faridabad, Bengaluru, Chennai, Hyderabad and Lucknow.

Do you help with site visits?

Rhythm books the site visit with the buyer and hands them to your team. ClosKar’s job ends there: the visit and the close are yours.

Get started

Pay only for buyers who match.

Create your ClosKar account, add the project, recharge, and the engine takes it from there.

Or send us the project and the city, and we reply within a working day
  • Where we run 10 cities, NCR to Bengaluru
  • Billed Only after the verification call
  • Entry ₹99,999 Base recharge
  • Your lead Exclusive, never resold

By , Founder, MZZI Digitals · Last updated